It all began in a small town near Mumbai, where one simple question changed everything: What if khakhra could be more than just a side snack? That spark led to OB Khakhra — a bold, flavour-first brand reimagining a timeless Gujarati staple. We take familiar traditions and give them an edge, creating crispy, crave-worthy bites you’ll keep coming back to. Crafted for modern lifestyles and diverse palates, our khakhras are all about turning everyday moments into something deliciously unforgettable. Come, take a bite of the new classic.